



ILLINOIS STATE UNIVERSITY | Spring 2022
This promotional poster was designed for the healthy soda brand Poppi. It incorporates key elements of Poppi’s visual identity—including brand colors, soda flavors, illustration style, and packaging—to ensure the design aligns with their established look and feel. The poster’s style is inspired by vibrant poster art from the 1970s and 1980s. Fruit illustrations along the border represent the soda flavors featured in Poppi’s original variety pack. At the time of creation, Poppi was still a relatively new brand, so the focus was on promoting its core product. A simple animation highlights each flavor, adding visual motion to the design.
To accompany the poster, I also created a set of stickers. Each one features the name of a soda flavor and its corresponding graphic. The stickers were intended to be distributed alongside the poster as an additional promotional tool, reinforcing brand recognition and encouraging engagement.
Adobe Illustrator, After Effects, & Procreate